Every year, the Monaco Yacht Show (MYS) transforms the iconic Port Hercule into a global hub of luxury and maritime innovation. The 2024 edition, held from September 25 to 28, was no exception, attracting yacht enthusiasts, investors, industry leaders, and celebrities from around the world. The event is a premier stage for showcasing the latest trends and technologies in the nautical world, with a strong emphasis on luxury and sustainability. Among the many esteemed exhibitors, Sunreef Yachts once again made a bold statement, presenting some of its most exceptional creations and solidifying its place as a leader in the semi-custom luxury catamaran market.
The Monaco Yacht Show: Where Luxury Meets Innovation
The Monaco Yacht Show is much more than a simple yacht exhibition—it is a celebration of all things yachting, bringing together the finest in maritime design, technology, and luxury. Set in the stunning surroundings of Monaco’s Port Hercule, this prestigious event is the highlight of the yachting calendar, offering an unrivaled opportunity for industry professionals and enthusiasts to explore the latest developments in the sector. With over 120 yachts on display, the 2024 edition of the Monaco Yacht Show showcased a wide variety of vessels, from superyachts and sailing yachts to tenders and support vessels. Each yacht represents the pinnacle of modern design and engineering, with exhibitors pulling out all the stops to impress the high-profile clientele that the show attracts. The 2024 show was no different, with an increased focus on sustainability and eco-friendly solutions in yacht design. As concerns about climate change and ocean conservation grow, the yachting industry is adapting to meet the demands of a more environmentally conscious clientele. The Monaco Yacht Show has become a platform for presenting these innovations, with many exhibitors showcasing hybrid propulsion systems, solar panels, and other green technologies.Sunreef Yachts: A Leader in Luxury Catamarans
At the heart of the 2024 Monaco Yacht Show was Sunreef Yachts, a company that has built a reputation for creating some of the world’s most luxurious and innovative catamarans. Founded in 2002 by French entrepreneur Francis Lapp, Sunreef Yachts has become a global leader in the semi-custom catamaran market, known for its ability to tailor each yacht to the specific needs and desires of its clients. Sunreef’s philosophy is centered around creating yachts that offer unparalleled luxury and comfort, while also pushing the boundaries of what is possible in terms of design and technology. The company’s catamarans are known for their spacious layouts, exceptional performance, and cutting-edge features, making them a favorite among discerning yacht owners.
Showcasing Innovation: The 100 Sunreef Power 2.0
One of the key highlights of Sunreef’s presence at the 2024 Monaco Yacht Show was the 100 Sunreef Power 2.0, a motor yacht that exemplifies the company’s commitment to innovation and luxury. The 100 Sunreef Power 2.0 is a three-deck yacht that offers an exceptional amount of living space, with a focus on providing the ultimate in comfort and relaxation. The yacht’s custom-designed cigar lounge is one of its most unique features, offering a private, intimate space for guests to unwind. This addition highlights Sunreef’s ability to create bespoke spaces that cater to the specific lifestyle needs of its clients. In addition to the cigar lounge, the 100 Sunreef Power 2.0 features a large beach club with foldable platforms that provide direct access to the sea. This creates a seamless connection between the yacht and its surroundings, allowing guests to fully immerse themselves in the yachting experience. The yacht’s sleek, modern design, combined with its advanced technology, makes it one of the most impressive vessels at the 2024 Monaco Yacht Show.The Sunreef 80: A Sailing Yacht for the Modern Era
Another standout in Sunreef’s lineup at the Monaco Yacht Show was the Sunreef 80 sailing catamaran. This model is designed for those who appreciate the elegance and excitement of sailing, combined with the luxury and comfort that Sunreef is known for. The Sunreef 80 offers a spacious, open-plan layout, with large living areas that are perfect for entertaining guests or simply enjoying life at sea. The Sunreef 80’s performance is equally impressive, with advanced sailing technology that ensures a smooth and stable ride, even in challenging conditions. The yacht’s design is a perfect blend of form and function, with a sleek exterior that exudes elegance, and a meticulously crafted interior that offers every modern convenience.VIP Guests: A Show of Prestige
The Monaco Yacht Show is renowned for attracting some of the world’s most influential figures, and the 2024 edition was no different. Among the VIP guests who attended this year’s show were high-profile personalities such as the Sultan of Pahang, Al-Sultan Abdullah Ri'ayatuddin Al-Mustafa Billah Shah, tennis legend Rafael Nadal, basketball stars Jaron Blossomgame and Alpha Diallo, and footballer Jordan Teze. These guests, along with many others, were seen exploring the exhibits, engaging with yacht designers and builders, and enjoying the luxurious atmosphere of the event. Their presence at the Monaco Yacht Show underscores the prestige of the event and its importance as a meeting place for the global elite.
A Groundbreaking Collaboration: Sunreef Yachts and Brabus
One of the most exciting announcements at the 2024 Monaco Yacht Show was the unveiling of a new collaboration between Sunreef Yachts and Brabus, the renowned German automotive tuner. This partnership promises to take the Sunreef Ultima motoryacht series to new heights, combining Sunreef’s expertise in yacht design with Brabus’ reputation for high-performance engineering. The first units of the Sunreef Ultima motoryachts are already being built at Sunreef’s new shipyard in Dubai, with the collaboration expected to bring a fresh perspective to the world of luxury yachting. Brabus’ involvement in the project is sure to add an extra layer of performance and innovation to Sunreef’s already impressive lineup.Sustainability Takes Center Stage
While luxury and innovation are central themes at the Monaco Yacht Show, sustainability has become an increasingly important focus in recent years. As the yachting industry faces growing pressure to reduce its environmental impact, many companies are exploring new technologies and materials that can help minimize the carbon footprint of yachts. Sunreef Yachts is at the forefront of this movement, with a strong commitment to sustainability that is reflected in its yacht designs. The company is actively working to incorporate renewable energy solutions, such as solar panels and hybrid propulsion systems, into its vessels. In addition, Sunreef is exploring the use of eco-friendly materials and construction methods that can help reduce the environmental impact of its yachts.